Effective marketing is one of the cornerstones of success for your fast lube business.  Consistent and varied advertising avenues will prove beneficial in retaining and gaining new customers for the long run of your business. This is why LubeSoft ® offers marketing integrations to assist and streamline your marketing efforts. 

In this two-part edition of the Insider, we want to focus on the importance of your online presence.  In a fast-paced digital age, a targeted approach to your social media and online reputation is important in retaining and engaging your customer base.

Your online presence is a vital piece of your business.  Do you know what your on-line reputation is?  If not, now is a good time to take a look at your reviews and develop a plan going forward. Our integrations can assist in managing your online reviews in a timely manner, as well as assist in handling negative responses.  They can also enhance your online profile to drive more business using targeted analytics and messaging to extend your reach and drive traffic.

Social media is another fundamental piece of your online presence. Sometimes it’s difficult to know where to start to build the right type of presence or it feels like just another task to check off the list.  With our LubeSoft integrations, get assistance in developing your social media accounts.  Reach your desired market with customized messaging and learn how to grow your followers.

Would you like to learn more about how to enhance your online presence?  Call your ISI salesperson for more information at 800.922.3099 or visit ints.com.