When setting yourself apart from the competition, it’s critical to make the most of every touch point with your customer.  Customers are looking for a personalized relationship that makes them feel valued and important to your business.

ISI has data interfaces with a variety of 3rd party companies that also take pride in quality products and excellent customer care.  Today, we want to feature one of the marketing companies as an example of how you can enhance your business through specific and measurable marketing efforts.

Standard Register has partnered with ISI for over 20 years to offer the eXact Marketing System.  eXact is a self-run, automated program that sends weekly communication (reminder cards & emails) to your customers based on their oil change behavior.

eXact helps store owners:

  • Improve customer retention
  • Increase frequency of customer visits
  • Drive ticket average improvement
  • Market new products and services

Features include:

  • Powerful reporting, analytics and campaign performance
  • Multiple campaign options- Reminders, late notices, inspections, tires, etc.
  • Print and email reminders
  • Custom layouts with unlimited choices
  • Available in US & Canada
  • Free address validation services
  • 2 way communication with ISI systems to improve data integrity
  • New customer acquisition programs
  • New “Postcard Blast” feature that allows you to query your database and target customers based on different criteria

Standard Register is just one of the 3rd party companies ISI has partnered with to provide you with enriched offerings to your customers.  DemandForce, Digital Rocket, Driverside, DMEautomotive, OneCommand, Throttle, and Carfax are also available to you to optimize your marketing efforts.

Contact your sales rep for more information on how you can take advantage of these opportunities available to you!

Questions? We would love to answer them! Please contact us at: isi@ints.com